IAA - Design Consultant

Company website

Currently fulfilling a contract with Insurance Auto Auctions pulling on all of my previous design experience to provide expert information architecture, UX, design and front end development.

Built a new mobile interface in HTML5 and CSS3 for IAA's Auction Center property. Created design assets for the Auction Center mobile application (iOs and Android) including icons and splash screens.

Have constructed a number of wireframes and mock ups for the various in-house projects relating to IAA properties.

Liquidus - Sr. Web Designer

Company website

Imagined and accomplished design and UI improvements and innovations for the range of products and services offered by Liquidus Marketing in Chicago.

Produced creative for Video on Demand projects for national brands such as Comcast and Dex. Designed iconography for the iPhone app Couchbuyer.

Updated the Liquidus brand by designing new logos for not only Liquidus corporate, but each of the flagship products (such as Bannerlink, Videolink, and Mobilelink).

Mapped out information architecture and wireframes for the new Liquidus.net website. Created complete site-wide comps and worked closely with the director of user experience to ensure the new designs met the marketing goals of Liquidus. Hand coded site-wide html/css once the designs were approved. Coordinated with the Sr. Production Director to ensure a smooth site launch. Worked with internal resources to make further UX improvements and updates to the site.

Rankings Guru - Owner

Company website

Built a small agency from the ground up. Worked closely with a recruited lead developer and partner to captivate new clients with niche design and development services. Hired freelancers to ensure that projects of larger scope were properly accomplished. Established internal workflow processes to ensure maximum communication and product quality.

Fusion92 - Interactive Designer

Company website

Designed and coded top notch standards compliant interactive for national brands such as Siemens, H & R Block, Omron, Sears, the American Dental Association and Georgia Tech.

Created and developed organic search engine optimization and paid search marketing campaigns for Georgia Tech, Jones Dairy Farm, and The Revere Group. Also consulted on an organic SEO campaign for a Sara Lee microsite.

Planned and executed a search engine marketing process for Fusion92. Established internal best practices through writing an SEM glossary, educating teammates, giving company-wide talks on topics such as SEO and social media, and developing standards such as an SEM analysis process. Became a social media evangelist to the account team and enhanced their ability to pursue sales leads through social media.

Initiated and managed Fusion92's search engine optimization, social media, and paid search campaigns. Executed keyword research on the Fusion92 website (2008 version as well as the redesign in 2009). Utilized link building practices to take control of Fusion92's search results page on Google. Built a complete Google Adwords campaign to drive targeted traffic that included geotargeting, negative keywords, and ad groups that utilized A/B testing. Also effectively employed Facebook advertising for recruitment. Set up standardized monthly reporting to track keyword rankings and data segmentation in Google Analytics.

Realized and affected a phenomenal growth in Fusion92's internet marketing efforts. At the time of my hire, 90% of visitors to the company website were job seekers. As of halfway through 2009, traffic has increased 350% over 2008, and the site now generates approximately 10-15 form submissions per week.

Direct Hit Solutions - Lead Designer

Company website

Rebranded the company and introduced a new website. Spearheaded branching off into web development and recruited a lead developer. Was tasked with web, graphic and logo design, information architecture, business development, interviewing and hiring new developers, copywriting, and SEO.

Produced creative for a number of regional car dealerships under brands such as Acura and Jaguar.

Tech Services - Lead Designer

Rebuilt the company brand as well as the sister company Fas-Trak. Designed a number of corporate websites including one for the Village of Monee, Illinois.

Vision Friendly - Web Designer

Designed a high volume of small business websites. Worked on a small team of designers in an atmosphere focused on quick turn around and low budget.

Freelance Web Design

Eased into web design doing small projects for local clients. Designed and built a large scale quote archive called Spurgeon.us.

Design School

The following classes I have taken are relevant to the work that I do today.

• Ad Design
• Advanced Drawing
• Copywriting
• Design Fundamentals I
• Design Fundamentals II
• Drawing I
• Drawing II
• E-Business
• Graphic Design I
• Graphic Design II
• History of Art
• Intro to Printing Technology
• Intro to Programming
• Lettering and Typography
• Modern Publications
• Painting I
• Painting II
• Photography
• Web Programming